When you shop for kids, comfort and easy use matter most. Look for soft fabrics and simple closures on dresses or hoodies, so kids can dress themselves without a fuss. For backpacks, check that the straps feel comfortable and the size fits their frame.

• Pick roomy fits that leave space to move and grow.
• Choose easy-on styles for quick mornings.
• Think about how the item will be used, like daily wear or dress-up fun.

A kids' item in a favorite unicorn design also makes a sweet gift they will reach for again and again.

Heart prints are sweet, warm and easy to love. They bring a soft, loving touch to bedding sets and baby dresses, add playful charm to hoodies and backpacks, and make handbags and socks feel extra cheerful. Hearts work for kids, teens and adults alike, so they suit almost any gift.

• Pair with pink, red or cream for a classic look.
• Mix with stripes or dots for a fun contrast.
• Give as a gift for birthdays, holidays or just because.

Pink brings a soft, happy mood to whatever it touches, from a plush stuffed animal to a cozy robe. It feels warm and playful, and it is easy to love at any age.

• Pair it with white or cream for a gentle, dreamy look.
• Mix it with purple for a bolder, candy-colored vibe.
• Add a matching bedding set to tie a room together.

It makes a lovely gift for birthdays, sleepovers, or just because.